How to Brand Your Company with Economical Considerations in Mind

Building a brand can be an extremely daunting and challenging process, but contrary to popular belief, it doesn’t always have to break the bank. With the help of technology, social media and a little sweat equity, there are lots of creative ways to brand your business without a ton of cash. And although it can […]

A Website Tune up for the World’s Only Musical Instrument Museum

With more than 16,000 instruments collected from around the world and up to 6,500 of them on display at a time, the Musical Instrument Museum in Phoenix, Arizona, is a one-of-a-kind attraction. Displaying instruments from some of the world’s most iconic artists such as John Lennon, Elvis Presley and Taylor Swift, the award-winning museum gives […]

Launching the World’s Most Powerful Live Events Platform

Ticketfly, a subsidiary of Pandora, takes pride in being the world’s most powerful platform for connecting fans with live events. Its strong ticketing, digital marketing and analytics software helps promoters sell more tickets, streamline operations and increase revenue per attendee. Named one of Fast Company’s “Most Innovative Companies in Music,” Ticketfly pinged Westwerk for a […]

Three Ways to Distribute Content and Boost Traffic

As a content marketer, it’s not only important to have a strategically crafted Editorial Calendar chock full of boundary-breaking content, but also to make sure that it is seen and shared after hitting publish. If you are going to invest a lot of precious time into planning and creating high-quality content, don’t let it fall […]

How to Push the Content Marketing Boundaries

When it comes to content marketing, it can be hard to stand out from the crowd. Following content creation best practices can help to ensure you’re relaying meaningful messages and reaching your readers, but how can you go the extra distance? Once you have a detailed blueprint of your content marketing plan, it’s time to […]

Content Marketing Planning: Tips on Developing an Editorial Calendar

Marketers largely depend on blogs to help attract web traffic, increase brand, service or product awareness and ideally generate leads. But, as good marketers know, it’s easier said than done. One of the quickest ways to tank your blog efforts is by having a haphazard plan – or no plan at all. To achieve a […]

International Women’s Day 2017

Nearly a year ago, following International Women’s Day, Westwerk was proud to announce that we were officially a gender-equal agency! Fast forward a year and we are thrilled to be celebrating International Women’s Day 2017 as a gender-inequal agency, employing more than 50% women. Today, and everyday we are thankful for the strong, fearless women […]

Westwerk Showcased in Net Magazine

Westwerk is thrilled to be spotlighted in a five-page spread of this month’s issue of Net Magazine, hitting newsstands February 23, 2017! Hot off the presses, the article shares the story of Westwerk over the past decade and what life currently looks like on the “Silicon Prairie.” Highlighting some of our favorite projects and through the […]

Considerations Before Issuing Your Next RFP

The Request for Proposal process may be dreaded by most, but it’s certainly not dying anytime soon. Clients and agencies alike face an array of challenges and miscommunications when it comes to the standard RFP process. In hopes of making the process quicker and less painful for both parties, we’ve rounded up some questions to […]

Westwerk Blood Drive

Today, Westwerk celebrated National Blood Donor Month by hosting our annual Westwerk Blood Drive. In collaboration with the American Red Cross, we were able to spend the day raising pints of blood for those in need during a severe blood shortage. Thank you to all of our friends, family members and office neighbors for coming […]

Four WordPress Trends to Watch for in 2017

Since its release nearly 14 years ago, WordPress has become the most user-friendly content management system in it’s class, which is one of the many reasons we love it here at Westwerk. Each year that passes since its original release, WordPress manages to get bigger and better, boasting impressive improvements and shiney new features. So […]

Four Web Design Trends to Watch for in 2017

Staying up to speed with web design trends can really make or break a website. It can take a site from being just okay, to something really spectacular! As we kick off the new year, we see a plethora of new design trends, making this the perfect time to take a step back and predict […]